Google has published its list of the top searches in the United States for the year 2025, indicating a landscape influenced by significant political events, technological advancements, and cultural phenomena. Conservative figure Charlie Kirk, founder of Turning Point USA, emerged as the most searched individual following his assassination at an event in Orem, Utah, on September 10. The police have identified 22-year-old Tyler Robinson as the suspect, and prosecutors are pursuing capital murder charges with the intention of seeking the death penalty.

The second most searched topic was the One Big Beautiful Bill Act, a notable piece of legislation backed by President Donald Trump, which dominated political discussions throughout the year. Additionally, searches related to a government shutdown that affected federal operations and raised public concern ranked highly.

In the realm of pop culture, Netflix's KPop Demon Hunters was the fourth most searched item, while the viral collectible toy Labubu secured the fifth position. The release of Apple's iPhone 17 was the sixth most searched topic, reflecting ongoing consumer interest in major technology launches.

The list also included DeepSeek, an emerging artificial intelligence platform, at seventh place, and the election of Democratic socialist Zohran Mamdani as mayor of New York City at eighth. The FIFA Club World Cup and discussions surrounding tariffs rounded out the top ten searches, highlighting ongoing debates over trade and economic policy.

Other significant topics that garnered attention throughout the year included the No Kings protest, the election of a new pope, and renewed public interest in the Jeffrey Epstein files, illustrating a year marked by controversy and political change.